This deliverable will outline the commercial strategy for the AERO Project. This strategy is split into two parts. Firstly, the open-source strategy which will be applied to the open-source project outcomes. These account for the majority of the AERO outcomes, as this is a fundamentally open-source endeavour. However, there are also some proprietary solutions that complement these open efforts, led primarily by the industrial AERO partners (CPLAY, RHAT, SIPEARL, KTM, VOSYS, SED and UBI). These outcomes will have their own strategy that assists the open-source strategy of AERO.

An updated SWOT (Strengths, Weaknesses, Opportunities, Threats) analysis has been carried out to reflect the current strengths and weaknesses of the project’s exploitation efforts – namely that the very technical nature of the project will require some work to simplify, in order to then create convincing value propositions and benefits for both the open-source and commercial strategy of AERO. Additionally, the project outcomes in Section 2.4 have been updated to account for changes over the first 18 months of the project; specifically, the addition of Maestro and VOSySmonitor as two proprietary, commercial outcomes.

Finally, Section 4 of the deliverable reports on the efforts of CPLAY, RHAT and UNIMAN towards contributions to standards.